The kick-off meeting is the most important part of every web design project here at Walker Digital. This is the stage that helps us to understand our clients’ requirements before we can bring them to life. We are always looking to improve our project meeting plans to ensure we are able to meet clients’ requirements right from the first meeting. Based on our experience, here are some important things to discuss during the website kick-off meeting.
Discuss Your Goals
Many businesses begin a web design project without giving much thought to what they want their website to achieve. Your website is a powerful marketing tool in your arsenal. It can help achieve every goal you can think of whether you want to general sales, leads or build your brand.
So be sure to discuss your goals in detail with your agency so they can customise the website design and the content based on your goals.
Your Budget for the Web Design Project
It’s important to have a basic understanding of your budget for the web design project. The scale and scope of your website design or redesign project will depend on your budget.
Let your web design agency know how much you are willing to put aside for the project. This allows them to accommodate/adjust the goals of your web design project.
Who Will Handle SEO?
Search engine optimisation or SEO is an important aspect of any website. Without a well-designed SEO strategy, your website will remain invisible to your target customers.
If you are working with a digital agency like Walker Digital, you will have access to a dedicated SEO team that will work with the web design team. The SEO team will implement proven SEO strategies to help improve your website’s rankings in the search results.
The SEO strategy you implement at the start of a web design project will go a long way in improving your online visibility.
Website Launch Date
Decide when you want your website to go live and let your agency know so they can tell you what’s possible and whether they can work their schedule around your desired launch date.
Perhaps you want your website launch to coincide with a promotion you have planned. Or you you may want to announce the launch date at an upcoming event? Typically, a website design project calls for a 90-day window. Every agency has a different process from kick-off to launch. Be sure to discuss your needs so your agency can plan the project accordingly.
Need a Website? Talk to Walker Digital
Our experienced team will work with your to build your dream website. Get in touch with us today to schedule your initial consultation.